What exactly are the bleed and safe zones?
A bleed zone is the extra margin on print materials that is meant to be trimmed off when the product is cut to its final size. So the bleed zone is referring to the color of your print bleeding off the edge of the page. This allows your color to go completely to the edge of your product, leaving no white border or edge around your printed product.
A safe zone is the area where your text, logo, or image will be on your sticker. Making sure your text or image is within the safe zone is the only way to avoid any of these elements being trimmed off once it is cut to its final size.
What does die-cut mean?
Die-cut means that we are cutting through both the vinyl sticker material and the paper backing. This cut type doesn't give you a border or edge. Another way to look at it is to think of it like a "cookie cutter." Your stickers are all individually cut out to the contour of your design, so you have individually cut stickers with no border.
What does kiss-cut mean?
Kiss-cut means we are only cutting through the vinyl layer ("sticker material") and not cutting through the paper backing, leaving an edge or border around your sticker. When you choose a kiss-cut sticker, you will have extra material around your sticker for easy peeling.